Why standardisation is essential for plastics circularity


December 14th 2021 at 4 pm CET

A Trioworld Webinar

A linear economy business model is simple. Buy a raw material, process to a product, put on the market and you are done with it. But is it really that simple?

The need for standards and definitions is an ongoing process during the approximately 100 years of development that have taken place since plastics was invented.

And the construction of these standards is essential for the development of a circular economy for plastics. They will generate a reliable and trustworthy transfer for all stakeholders in the value chain.

To put it simply; the standards can be explained as the foundation, the walls and the roof of the “house” where the plastic industry will define our technical platform with the new criteria following this transfer.

In this webinar we will take a more detailed look at the structure of standardisation, what current activities are being undertaken and how will this affect your industry the coming year.


Key take aways

After listening to this webinar, you will understand how circularity will affect your business and how standardisation will be the tool to fulfil market demands.


  • Current structure of standardisation
  • What standards are being developed
  • What does it bring to your company
  • Conclusions


Time: December 14th 2021 at 4 pm CET

Duration: 35-40 minutes

Speaker: Kristin Geidenmark Olofsson 

Location: Online webinar

Who should sign up for this webinar: 

People working with Procurement, people working with Public affair, Sustainability Managers, Compliance employees & Product developers

Kristin Geidenmark Olofsson


Director Regulatory Affairs & Strategic Innovation, Chair ISO/TC61/SC14/WG 5 Mechanical & Chemical Recycling Trioworld

35 years experience in the polymer industry 
I am an innovative, out-of-the-box thinking polymer expert, with global experience from products and productions based on rubber, plastic, textile and combinations thereof. For over 20 years my main tasks have been within product and process development, with a strong connection to the commercial side. Positions like material- and process developer, product manager, production manager, key account manager, R&D director and sustainability director have been titles on my business cards. During this time, I have been responsible for setting up a production site in China, setting the frame for the R&D hub in China within my business area, and doing the technical evaluation of potential acquisitions. I am the inventor of two patents within protective clothing.

The last 5 years I have been at Trioworld, now with the responsibility of monitoring regulatory areas of interest, including identifying and initiating strategically important innovation. In practicality I am engaging in relevant initiatives like local and European projects, such as Circular Plastics Alliance, reference groups developing regulatory framework on different levels. I am very much engaged in standardisation, as Trioworld sees this as an important tool for the plastic industries transfer to circular business models. My brain is always in solution seeking mode, and outside working hours, I am a passionate veggie grower, nature lover, sailor (HR Monsun 31 #29) and hand crafter. To top it all off I am co-owner of three Icelandic horses (expensive lawn mowers), two dogs and some 100.000 bees.